what inspires us
1 in 5 women will experience pelvic pain across their lifetime and 1 in 4 will experience urinary incontinence.
1 in 9 women will be diagnosed with endometriosis and on average this will take 6.5 years.
About us
BIEN Australia was co-founded by a pelvic floor physiotherapist after recognising the limitations and challenges presented by the products available on the market. Since its launch, BIEN has grown into a broader team spanning product development, quality, operations, education, customer care and partnerships with healthcare professionals.
Together, we are focused on building a trusted pelvic health brand that people can rely on throughout every stage of life.
BIEN Australia is committed to improving pelvic health by designing affordable, attractive and effective products, supported by expert information and educational resources that empower people to better understand and care for their pelvic health.
Our Mission
BIEN was founded with a simple mission: to create pelvic health products that people genuinely feel comfortable using.
Too many products on the market were intimidating or overly medical in appearance, making an already sensitive topic even harder to navigate. We believed there was a better way.
Today, BIEN Australia designs premium pelvic health products that combine thoughtful design, quality materials and clinical insight to support people through every stage of their pelvic health journey. From pelvic floor rehabilitation and recovery to intimate wellness, our goal is to create products that are effective, approachable and empowering.
Just as importantly, we're committed to changing the conversation around pelvic health. Through education, advocacy and practical resources, we aim to make topics such as pelvic pain, incontinence, prolapse, painful intercourse, pregnancy, postpartum recovery and menopause easier to understand and easier to talk about.
